Archives

TUITIONFUND AND LEARFIELD SPORTS ENTER INTO AGREEMENT

Nashville, TN. and Plano, TX (Oct. 2, 2009) – TuitionFund, LLC and Learfield Sports announced today that they have entered into a multi-year license agreement and marketing alliance. The partnership enables credit and debit card issuing financial institutions that license TuitionFund's patented technology access to...

Read More

UM ATHLETICS PARTNERS WITH TOBACCO FREE FLORIDA

Coral Gables, FL (Oct. 01, 2009) – UM Athletics and its multimedia rights holder, Hurricane Sports Properties, are teaming up with Tobacco Free Florida, the statewide anti-tobacco campaign, for a one-year partnership. This marks the first time the campaign will officially back the 'Canes, with...

Read More

LEARFIELD SPORTS, FANDRIVE MEDIA ALIGN IN COLLEGIATE SPACE

Dallas (Sept. 25, 2009) – Learfield Sports and FanDrive Media announced today that they have agreed to a three-year partnership effective with this 2009-'10 athletic year. The relationship will provide a steady entry point for FanDrive Media to promote its mobile marketing expertise and text...

Read More

THREE NEW PARTNERS FOR TOTAL VALUE OF $8.6 MILLION

LOUISVILLE, KY (September 21, 2009) – The Louisville Arena Authority (LAA) today will announce that it has named two additional 10-year Cornerstone Partners in Hilliard Lyons and Stock Yards Bank & Trust, comprising the "Financial Category," as well as a five-year sponsorship with Kentucky Employers'...

Read More